Director of Demand Generation
We are Invent Analytics
Invent Analytics is a fast-growing AI company providing Supply Chain and Pricing SaaS Solutions to the retailers around the world. This is an exciting time at Invent, as we are growing our client base, our product portfolio, and our teams to revolutionize the supply chain planning industry.
We are a group of bright, kind, and goal-oriented people working together to make retail better. We take pride in what we do. As a provider of award-winning enterprise-AI SaaS solutions that serve a growing international business with customers across the U.S., Europe, the Middle East, and East Asia, we make a measurable and meaningful difference for our customers every day.
Headquartered in the United States and with offices around the world, our team of 250+ people consists of young engineers and data scientists from the top CS and engineering programs working remotely out of our Istanbul, Philadelphia, Amsterdam, and Dubai offices.
For more information, visit www.inventanalytics.com
About You
You love creating and capturing interest among a target audience. You are passionate about aligning with the buyer’s best interest and generating qualified leads for the business.
What You Will Do
- Strategic Demand Generation: Develop and execute comprehensive demand generation strategies aligned with Invent Analytics growth objectives.
- Data-Driven Decision Making: Develop, track, and drive accountability to metrics that align with the company’s pipeline and revenue goals.
- Lead Scoring: Implement lead scoring models and optimize lead qualification in collaboration with sales.
- Content Strategy: Drive the creation and optimization of content that attracts, engages, and converts our target audience
- SEO Strategy: Collaborate with the SEO agency to develop and implement SEO strategies to improve organic search rankings and drive organic traffic
- Lead nurturing: Implement lead nurturing strategies that warm up prospects and convert them into sales-ready leads
- Paid Acquisition: Oversee paid lead acquisition programs across CPC, CPL, and affiliate programs
- Collaboration and Accountability: Manage relationships with external consultants, vendors, and contractors to ensure timely and effective execution of demand generation initiatives
What We Are Looking For
Qualifications
- Minimum of 3 years of product marketing experience.
- Bachelor’s degree, preferably in marketing, supply chain, or high-tech fields.
- 2-7 years of experience in marketing, retail, or technology sectors.
- Excellent writing and PowerPoint skills.
- Over 2 years of SaaS software experience, with preferred experience in forecasting, allocation & replenishment, assortment, and pricing areas.
Life at Invent Analytics:
- Join great teammates across the globe: We consider ourselves anything but average!
- We love what we do: Our team has an exciting tech stack; Pyspark, Databricks, Python, and so on
- We work flexibly and remotely: Instead of spending time in traffic, we can spend this time with ourselves and our loved ones,
- Flat organization with a very strong entrepreneurial culture,
- We provide monthly fixed contribution to internet bill and fun packets (Netflix, Amazon Prime etc.)
- We care about your health and support it with comprehensive private health insurance
- We support your career growth with Udemy, Medium, HBR and other learning tools
- At Invent Analytics, you have extra off days for different occasions (birthday, moving day, maternity & paternity leaves etc.)
- Great people make the perfect match: We have a powerful referral bonus for the friend you refer, bring to buddy!
- Work hard, play harder, unlimited fun at work: All-day snacks at the office, team activities, social club meetings, annual retreats, monthly happy Friday drinks and other celebrations. Also, we love gaming and so have a Game Master at Invent! (We really mean it when we say we love it!)
- At Invent Analytics we celebrate and reward our successful teammates who have won awards in arts and sports!
- We care about social responsibility and that's why we have a community! Invent Analytics gives you the opportunity to make a real difference in people's lives. Our Invent Social Responsibility Club works for educational scholarships and donations, supports young talents by sponsoring them, raises money by running on behalf of non-governmental organizations in marathons etc.
- We believe that we will be more productive when we achieve our work-life balance. We support the Invent social clubs for their hobbies; painting, tennis, football and more!
Diversity, Equity and Inclusion
Invent Analytics provides equal employment opportunities, and we strive for a diverse and inclusive workplace. We are together without discrimination of nationality, gender, belief, age, disability, marital status, sexual orientation. For us, diversity means embracing all the features that make us unique.
Corporate Social Responsibility
Working at Invent Analytics gives you an opportunity to make a difference in people’s lives. Invent Social Responsibility Club activities include;
- Grants scholarships at four different educational institutions
- An Earthquake fund where Invent matches employee donations 1:1 for underprivileged students
Invent the Future with Us
Does this sound like your next dream job? Let's get you started!
We look forward to meet you!
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