Data Analyst

About Paribu

Founded in 2017, Paribu has been playing a key role in the development of Türkiye’s crypto asset ecosystem by delivering innovative blockchain-based products and services. It offers a fast, easy, and secure exchange experience with more than 210 crypto assets.

In 2024, Paribu introduced Paribu Custody, one of the few globally digital asset custody solutions tailored for institutional clients. At the same time, Paribu offers a secure self-custody experience for individuals and startups through its next-generation crypto wallet solution, Paribu Self. Beyond its mission to increase blockchain adoption, Paribu is committed to shaping the future by actively supporting culture, arts, sports, and education.

Why join Paribu?

Paribu works with curious, innovative, and impact-driven professionals who are passionate about pushing boundaries and driving technological advancement. It fosters a culture of continuous learning, collaboration, and sharing. Whether you specialise in technology, design, strategy, operations, or beyond, you will be part of a team shaping the future of finance.

Paribu provides a working environment where ideas turn into reality, and innovation thrives. Here, you'll work alongside talented professionals, tackle exciting challenges, and contribute to meaningful projects that align with Paribu’s vision of delivering fast, easy, and secure experiences.

The impact you'll make

At Paribu, every team member plays a crucial role in driving innovation and delivering high-quality solutions. As a Data Analyst, you will be responsible for:

• Analyzing user behavior, customer journeys, and product performance to identify growth opportunities and improve customer experience
• Applying statistical and analytical methods to uncover patterns, trends, and opportunities across Growth and CX metrics
• Conducting funnel, cohort, retention, and user segmentation analyses to understand user behavior and optimize conversion
• Designing and evaluating A/B tests and experiments to measure the effectiveness of product features and growth initiatives
• Measuring feature adoption and evaluating the business impact of new product and feature launches
• Developing analytical models, dashboards, and performance reports to support data-driven product decisions
• Collaborating with Growth, CX, Product, and Engineering teams to translate business challenges into analytical solutions
• Presenting actionable insights and recommendations to stakeholders to drive measurable business outcomes

Key competencies

We value skills and potential as much as experience. To thrive in this role requires:

• Strong SQL skills with hands-on experience in data extraction, manipulation, and analysis
• Proficiency in Python for data analysis, statistical modeling, and working with large datasets
• Strong understanding of statistics, hypothesis testing, experimental design, and A/B testing
• Experience with product analytics, funnel analysis, cohort analysis, user segmentation, and retention analysis
• Ability to analyze Growth and CX metrics, including conversion, engagement, retention, and feature adoption
• Experience with BI and data visualization tools such as Power BI, Tableau, or similar platforms
• Knowledge of predictive modeling, machine learning, or behavioral analytics is considered a plus
• Strong analytical thinking and problem-solving skills, with the ability to translate complex data into actionable business recommendations
• Effective communication skills and ability to present analytical findings to technical and non-technical stakeholders
• Strong collaboration skills and a business-oriented mindset, with the ability to connect analytical insights to measurable product and growth outcomes

The advantages of being at Paribu

Paribu invests in its team’s growth, well-being, and happiness. Here’s what you can expect:

• Meal allowance – Generous support with a flexible meal card.
• Private health insurance – Comprehensive coverage for employees, including spouse and children.
• Commuting support – Financial support for commuting based on your office route.
• S.O.S. leave (10 days) – Additional leave days up to 10 days per year for urgent and unexpected matters, apart from annual leave.
• Birthday leave – One extra day off during your birthday month.
• Language learning support – Resources to enhance English communication skills.
• Personal development support – Budget for exploring hobbies, attending professional courses, and personal growth.
• Well-being & health platform – Access to digital health and wellness services, including mental health support, and well-being resources.
• Relocation allowance – Financial support for relocating to within a 15-km radius of Paribu's office, if you are currently based outside Istanbul.
• Top-tier work equipment – High-performance devices and all the essential tools you need to do your best work.
• Cultural events – Enjoy concerts, theater, cinema, and sports tickets through company-sponsored raffles.

The hiring journey

From application to onboarding, here's a step-by-step look at your journey with Paribu.

1. Application: Submit your application online.

2. Initial screening: People Team reviews your resume.

3. Interview process: Meet with hiring managers and team members.

4. Assessment tests / Case study: Complete a case study or technical test to help us better understand your problem-solving and technical skills.

5. Offer & onboarding: If it’s a great fit, you will be welcomed on board.

Application process

Should you have already applied, here are two essential facts about the process:

• While we carefully review every application, only candidates whose profiles best align with the role will be contacted. We appreciate your understanding on this matter.
• All applications received by Paribu are treated equally, without prejudice to age, gender, religion, race, disability, or marital status, in full compliance with personal data protection principles.

In accordance with applicable data protection regulations, please note the following:

You have been informed that my personal data is processed by Paribu Teknoloji A.Ş. (“Paribu” or “Company”) through the “Paribu Teknoloji A.Ş. Clarification Text on the Protection of Personal Data for Employee Candidates” prepared as part of the job application process of employee candidates and in accordance with the Personal Data Protection Law No. 6698