Marketing Data Analyst
İstanbul, Türkiye
Full-time
About Us
Scorp Inc. is an innovative technology company with offices in Istanbul and San Francisco. Founded in 2014, we initially launched the Scorp app but have since shifted our focus to developing mobile applications centered around social media and live streaming. Our apps are active in 182 countries, with one app reaching 600,000 daily active users and another engaging 400,000. In 2023 alone, we gained over 150 million new registered users, supporting more than 25 languages.
We are looking for a Marketing Data Analyst to join our dynamic team and support data-driven decision-making in our marketing processes.
Requirements
- 2+ years of experience in a Data Analyst
- Experience in user acquisition for both mobile app and web marketing
- Proficiency in SQL, Python
- Strong knowledge of statistics and data analysis
- Experience with data measurement tools such as Adjust, AppsFlyer, GA4
- Understanding of high-level statistical methods and handling large amounts of data
- Experience with data exploration and data visualization tools such as Tableau, Looker
- Fluency in English both written and verbal
Job Description
- Taking part in creating dashboards for evaluating user acquisition activities to recommend optimized ROI strategies
- Following the daily performance of the campaigns
- Digging data collected and exploring opportunities to improve user experience and reduce user acquisition costs
- Working closely with Product Management team, Performance Marketing team, and Creative Marketing team
- Staying up-to-date on industry trends and best practices related to UA
- Creating and developing reports for your stakeholders and management to keep track of committed KPIs
- Designing A/B tests, interpreting the results, and presenting the findings to support business decision-making
